.2Performant, a Romanian modern technology as well as affiliate advertising answers company, introduced on Monday, September 9, at the Bucharest Stock Exchange, that it intends to acquire the Profitshare partner systems in Romania and also Bulgaria from Transformation Marketing. Simultaneously, Dante International, the manager of eMAG, are going to come to be an investor in 2Performant.On September 6, 2Performant’s Panel of Supervisors ended a preliminary agreement to get the Profitshare.ro and Profitshare.bg associate networks possessed by Sale Advertising S.R.L. and Conversion Advertising EOOD.
The agreement details the guidelines of the deal and also is actually certainly not legally binding, conforming to the business press mentioned by Economedia.The function entails the transfer of the Profitshare company lines from Sale Advertising S.R.L. and Conversion Advertising EOOD (as sellers) to 2Performant (as the buyer). Dante International S.A.
(large number investor of Sale Advertising S.R.L.) will definitely become part of your business transfer deal as a surety.” Once the Profitshare purchase is actually accomplished, our team are going to increase our existing capability and expand our customer portfolio in both Romania and also Bulgaria. Our company still possess a few necessary actions to accomplish, yet I am actually certain that the teams associated with the purchase on each sides are going to handle to finish them effectively. Our team will certainly announce our post-acquisition strategies after finalizing the purchase according to the last arrangement,” pointed out Dorin Boerescu, Chief Executive Officer as well as Founder of 2Performant Network.The purchase cost is actually RON 4.3 million, as well as will be spent 55% in cash and also forty five% in 2Performant reveals through a financing rise..” 2Performant is actually a younger as well as dynamic company with values that reverberate with our company.
Our team assume that, after the transaction is actually completed, the Profitshare service integrated with 2Performant will definitely provide higher value to its own customers,” mentioned Tudor Manea, General Supervisor of Dante International SA.2Performant likewise takes note that many actions remain to accomplish and finalize the transaction, including the prosperous fulfillment of the due persistance evaluation through 2Performant.Profitshare was actually introduced in 2012 and also currently possesses a collection of 250 associate programs (featuring the eMAG group) in Romania and Bulgaria.radu@romania-insider.com.( Photo source: the company).